Marketing Options

James Donald @ HouseShaw offers an array of marketing options (examples below), which are all optional at carry no additional cost. In 2025 it is paramount that your property will stand out online, in particular on the property portals (Rightmove, Zoopla, PrimeLocation, OnTheMarket) and on social media, so our suggested package (with our owners approval of course) includes the below 5 elements to ensure maximum exposure!

✅ Professional Photography including Drone imagery where it impress potential buyers

✅ high quality Floorplan (including metric and imperial measurements) with unique 'Site Plan'

✅ a high quality Video Tour, often including Drone imagery where it impress potential buyers

✅ a high quality internal and external 360 Degree Virtual Tour

✅ an Energy Performance Certificate (EPC) where required

It is worth remembering that the more exposure your property has and the higher the quality of its marketing, the higher the quality of potential buyers viewing will be and therefore carrying a higher probability of offers being made. There are also various selling strategies and options we can consider as part of the bespoke setup for each customer, so please do visit ‘Our Selling Guide’ page to see more information on this!

Professional Photography

Our professional photography will ensure that your property stands out online which is important when house hunters are seeing multiple properties on the search summary pages, making it more likely for them to click through to see more of the marketing material.

Floorplan

James Donald @ HouseShaw offers a unique style of floorplan, designed with buyer curiosity in mind. With both metric and imperial measurements of the rooms, potential buyers can get a much clearer idea of the space and with our added 'Site Plan' and Compass they will be able to gain a strong grasp of the exterior space and plot layout too. A good floorplan is utterly crucial - a recent statistic showed that over 40% of potential buyers will lose interest in the marketing and not request a visit to a property that does not have a floorplan.

360 Degree Virtual Tour

Following the housing market closures during the 2020 lockdown’s, these 360 degree virtual tours have now become almost an essential part of any premium marketing package, which we offer as standard. They are the next best thing to an actual viewing for prospective purchasers.

Click here to see example 360 Degree Virtual Tour

Lifestyle & Property Video Tour

Another fantastic use of technology to show properties off prior to an internal visit these video tours give a great flavour to potential purchasers of the lifestyle they could expect and a different perspective on the internal dimensions and layout.

Drone Photography / Video Footage

Selling the lifestyle is as important as selling the property in 2024. Our drone footage may not suit all properties, but for some it can highlight key assets and play a huge part in buyer interest. The below property was a great example of showing the lifestyle a purchaser could expect if living in this fantastic home…

Downley Window Display

Being a Downley resident I am extremely proud that my agency is based out of the village with a unique Window Display on Downley High Street, offering local exposure for my properties.

The Property Portals & Social Media

We list all of our properties on Rightmove, Zoopla, PrimeLocation and OnTheMarket for maximum coverage and to ensure we do not miss any potential buyers!

Energy Performance Certificate (EPC)

An EPC is a compulsory requirement when selling a property in England and must be in place when the property is listed for sale. The picture shows a Sample EPC, containing information on how efficient your property is and its grading at the time of assessment from bands A to G. As you can also see the EPC suggests typical energy usage and recommendations of how to reduce energy consumption and improve the energy efficiency of the property.